Pharmaceutical forecasting insights written by experts in the industry.
Data collection, analysis and insight dissemination can be difficult for organisations due to several challenges: The amount of data Cross-matching
A successful forecast model design, as our previous article explored, relies on four key ingredients: transparency, tailoring, flexibility and simplicity.
A forecast model should make your life easier, not bring more challenges. It should allow people with varying capabilities, responsibilities
Just how well do you know your customers? Perhaps most pharmaceutical companies would probably argue that they know their customers
One of the challenges regularly faced in market research and forecasting is the alignment of data from market research with