Using sales-based forecasting to identify opportunity and risk for pharma business

29th June 2023
By including the wider competitive set in the forecasting process, pharmaceutical companies can observe and visualize trends and patterns more clearly. This approach can provide valuable insights, to make informed decisions and develop strategies.
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Choosing the most Appropriate Time Series Algorithm for Accurate Pharmaceutical Sales Forecasts

21st June 2023
In this short blog we explore the three main time series options used within the pharmaceutical industry to analyse historical data and project trends in the forecast.
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Making Informed Decisions: The Role of Epidemiological Models in Pharmaceutical Forecasting

16th June 2023
In this blog, we explore three different model types used in epidemiology forecasting to provide valuable insights into disease dynamics and strategic planning and decision-making within the pharmaceutical industry.
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Understanding the role of sales forecasting within pharma

14th June 2023
Ultimately, the accuracy of the sales forecast directly impacts the quality of business decisions. A more accurate forecast provides a solid foundation for decision-making
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The Future of Pharmaceutical Forecasting: Harnessing the Power of Artificial Intelligence

2nd June 2023
In today's rapidly evolving pharmaceutical landscape, accurate forecasting is more crucial than ever before. Within this era of rapid technological advancement, Artificial Intelligence (AI) has emerged as a transformative force within various industries, including pharma.
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